The future of software is free, Microsoft has to change.

أيار 22nd, 2007 كتبها Gaith Sa نشر في , New Media, SaaS, Web 2.0, e-marketing

The future of software is free

Microsoft has to change.

 

By: Gaith S

The internet has allowed the introduction of new model of software which is web based, or Software as a service SaaS, where in order to use an  application all you need is internet connection and a browser and you do not need to download any thing on the PC.

SaaS is evolving, Google introduced Google’s apps which are documents and spread sheet,  documents which are a web based word processor based in technologies developed by writely a company which Google bought last year, now Google offers its document and spread sheet web based applications for free, a direct attack against Microsoft’s office.

Google’s business model is to offer these apps for free making money from advertising, and to make money it might do the same why it did with Gmail: a spider reads the content of the do

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Breaking: Microsoft to acquire yahoo for $ 50 US billion… creating yahoolive.com

أيار 5th, 2007 كتبها Gaith Sa نشر في , Capital & VC, New Media, SaaS, Web 2.0

Microsoft is in talks with yahoo to acquire the company for an estimated $50 US billion, the deal is an attempt by both companies to combine their powers to better compete with rival Google which owns more that 60% of search.

 MS and yahoo have to find a way to put together competing produc

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Google's young partner

تشرين الأول 12th, 2006 كتبها Gaith Sa نشر في , Business, Capital & VC, New Media, Web 2.0, cool tech

From Economist.com

Google has agreed to buy YouTube, a popular website where users provide the content, for $1.65 billion. Now the world’s leading search engine needs to work out how to make it pay

AFPsrc=http://www.economist.com/images/ga/2006w41/Google.jpg

INTERNET years, like dog years, act to speed up the ageing process. Google, founded in 1998, is now considered to be something of an elder statesman. Perhaps the firm hopes to enliven itself by its decision on Monday October 9th to use a whopping $1.65 billion of its own shares to buy YouTube, a website that lets users post home-made video clips for others to share and watch. The latter has been in business for a mere 19 months.

The world’s biggest web-search engine has probably splashed out on something worthwhile. The website is young, but it matters more that its user are mostly young people, who increasingly neglect television and other traditional media channels and instead seek entertainment online. Advertisers are hoping to reach this audience now and secure it for the future. And ads are the means by which Google hopes to rake in big revenues.